CONTACT

HELLO@KATRINA-MIRANDA.COM | 267-614-7613

KATRINA-MIRANDA.COM

 

SKILLS

PHOTOSHOP - ILLUSTRATOR - INDESIGN

COMMERCE PLATFORMS - SOCIAL MEDIA 

CREATIVE DIRECTION - BRANDING

CONTENT MANAGEMENT - COPYWRITING

EVENT PLANNING  - MERCHANDISING

KNITTING - SEWING - FIBER CRAFTS

HAND LETTERING - ILLUSTRATION

 

EDUCATION

DREXEL UNIVERSITY, JUNE 2011

BACHELOR OF SCIENCE

DESIGN & MERCHANDISING - FINE ART MINOR

EXPERIENCE

LEE NEWMAN November 2013 - Present

CONTENT MANAGER | GRAPHIC DESIGN | SOCIAL MEDIA

Responsible for creating digital and printed marketing material for company's catalogs, mailers, email blasts, and banners utilizing Adobe CS6 Photoshop and Illustrator. Creates posts on company's Wordpress-based blog STYLELOG. Maintains Facebook page utilizing Insights, currently drawing 3.7K Likes. Photographs product shots for e-commerce site. Sends bi-weekly email blasts through Constant Contact.

 

ADDISON October 2011 - August 2013

GRAPHIC DESIGNER | MARKETING ASSISTANT | STYLIST

Re-Imagined a new creative strategy for the contemporary womenswear brand through their rebranding period. Created content for the blog, lookbooks, and press releases. Maintained social media outlets including Facebook, Instagram, and Pinterest. Coordinated bi-monthly photoshoots: in charge of accessory pulls, model casting calls, and make up/hair trend forecasting. Executed networking events, sample sales, and New York City-based trade shows. Was the liaison and point person in charge of samples between corporate public relations team and various press networks including bloggers, publications, retailers, and stylists.

 

BANANA REPUBLIC July 2011 - August 2013

VISUAL SPECIALIST

Carried out Gap's seasonal Concept Book to enhance store's visual experience; including window presentations, top shelf displays, icon styling, props, marketing images, and signage. Supervised inventory team with shipment, roll outs, and back stock of garments, non-apparel and props.